Media Release
Web Travel Tunes In Our Web Music
29th May 2000
Australia's leading online travel provider, WEBJET Ltd, announced today it has formed a strategic alliance with Maxishop, an Australian expansion platform for the United Kingdom's leading Internet music provider Maximusic.
Chairman of Maximusic Dot Com PLC, Mr Ian Murray, said today, "Maximusic has identified the benefits of entering the Australian market and we see our alliance with WEBJET as an excellent means to deliver serviced solutions and purchasing opportunities to our Australian customers.
"We are delighted to forge such an alliance and are really excited at the cross marketing opportunities the partnership presents for both parties," Mr Murray said.
Maxishop customers who join the exclusive Maxishop membership club will receive double loyalty program points with WEBJET for every dollar spent at the Maxishop site and have easy access to some of Australia's best travel offers and leading online technology at WEBJET.
WEBJET's Managing Director, Mr David Clarke said today WEBJET customers would similarly benefit from the opportunities the merge brings to the two markets, music and travel.
"I am really excited about the benefits this deal will present to our customers," Mr Clarke said, "The Integration of one of Britain's best online music providers and Australia's leading online travel provider will see music play an important role in travel accessory buying decisions and similarly will show entrepreneurial vision and marketing savvy in this growing global economy," Mr Clarke said.
Links between the two websites will go live in mid-june.
WEBJET is a pure e-commerce organisation that provides immediate, accessible, online travel 24 hours a day, seven days a week.
In recent times WEBJET has listed on the Australian Stock Exchange; launched a highly successful $2.5 million marketing campaign; appointed a Senior Business Development Manager; launched Webcam, an Australian first in interactive real-time travel customers service technology and WEBSURE, a world first in Internet security and insurance for travel sites on the web; and announced a number of strategic alliances including those with Primus and ISIS Communications.